IPONE & MXGP strengthen their relationship

MONACO (Principality of Monaco), 16 September 2016 – Youthstream is pleased to announce that IPONE, the French leading motorcycle specific lubricant company, has renewed their partnership agreement with MXGP, the FIM Motocross World Championship, to be the Official & Exclusive Lubricant Partner of MXGP series for the next 5 years.

IPONE was started in 1985 with the ambition of meeting the specific requirements of motorbikes. IPONE then extended its range of 100% motorbike lubricants to cater for recreational vehicles, such as quad bikes, snowmobiles, jet skis, etc.

IPONE’s story began in France, but the brand went international at the beginning of the 2000s. IPONE is now distributed in Europe, Africa, Asia and South America, as well as in Canada and Australia.

Since its inception, IPONE has been constantly improving its performance lubricants and its complete range of maintenance products, by continuously investing in competition, with involvement in tough events such as 24 hour Endurance Road Racing, World Superbike Championship, The Dakar and the Red Bull Romaniacs.

IPONE has been a solid partner of the FIM Motocross World Championship for three years now, where both parties, IPONE and Youthstream, are extremely happy with what has been achieved in this time.

Youthstream’s President Mr Giuseppe Luongo said: "Youthstream thanks IPONE for the great cooperation and for the continued trust given to Youthstream for the promotion of IPONE via MXGP. IPONE is a prestigious brand and an important partner, and this partnership continues to help Youthstream develop the FIM Motocross World Championships and the FIM-E European Championships."

The company’s Managing Director, Frédéric Olivier, commented on the renewal of partnership with MXGP, “We are happy and proud to renew our partnership on the MXGP Series, as we see continuous efforts from Youthstream to develop the championship, putting it high on the map. MXGP is the best lab to get our motorcycle lubricant range and Careline tested in the most demanding conditions, as well as a great communication platform for our brand and the public. We continue to share the same passion for the racing, support to the teams, and what we deliver to the public. Let’s continue to meet at the races, to share those exceptional moments that only MXGP provides!”