Positive Sportel for MXGP in Monaco

MONACO (Principality of Monaco), 26 October 2017 – In the past few days Youthstream representatives attended the 28^th edition of Sportel Monaco, which is a convention in the world for sports marketing and media where sports-rights and media coverage are discussed and decided. Youthstream hosted a booth representing MXGP, the FIM Motocross World Championship, where many meetings took place and where television broadcasters could express their interest in screening MXGP on their respective networks.

At the conclusion of the well known convention it is evident that MXGP has growing interest for 2018. Newly renewed agreements include those of MTV - Finland, La Chaine L’Equipe 21 - France, FOX Sport Asia, and Sport TV in Slovenia who has strengthened their partnership with MXGP.

Current major broadcasters such as RTL Netherland, Motortrend, Telenet from Belgium, Band Sport – Brazil, motorsport.tv, and Greenlight TV all expressed their happiness with the current coverage and production while NOS (Netherlands) and RAI (Italy) both expressed their commitment and desire to add more coverage.

Chinese networks, Sina Sports and Tencent groups met with Youthstream as well to develop the Chinese market, especially since the announcement of the MXGP of China in 2019.

At this year’s edition of Sportel there was also a very strong presence of the main social media platforms such as Facebook, Twitter, and Youtube in addition to TV Broadcasters. Youthstream held meetings with the various platforms where it was clear that the video content which MXGP produces is quickly becoming the trend.

As a result of the time spent at Sportel, Youthstream is proud of what MXGP was achieved in 2017 and is honored to extend their collaboration with a lot of top sports broadcasters into 2018.